Frequently Asked Questions

We’re looking for growth-minded entrepreneurs who are passionate about wellness, people, and building strong communities. You don’t need to be a Pilates instructor—our franchisees come from business, sales, and leadership backgrounds.

The process includes an intro call, validation meetings, a financial review, attending a confirmation day, and final signing and funding. From first contact to opening usually takes 6–9 months.

No. While a love of health and fitness helps, our comprehensive onboarding, training, and systems allow business-minded owners to succeed without a fitness background.

Club Pilates is the world’s largest Pilates brand and the first to make premium Reformer Pilates accessible through small-group classes. Studios feature 12 Balanced Body Reformers and a full suite of equipment, delivering high-quality, low-impact workouts in a modern, community-driven environment.

Each studio launches with a pre-sale campaign featuring paid ads, local partnerships, and founding-member offers. National marketing, social media, and ongoing brand support continue to drive membership growth.

With more than 1300 studios open and hundreds more in development worldwide, Club Pilates continues to lead the boutique fitness category. Our UK goal is to establish 100 studios over the next 10 years, bringing this proven model to key regional markets.

In comparison to other fitness franchises, the fees for Club Pilates are considerably lower. Our fee structure includes an initial £60,000 franchise fee and, ongoingly, an 8% royalty on gross sales and 2% on gross sales for the marketing fund.

The majority of your revenue will be from membership sales as well as the retail range and private training. Your membership rates will vary based on area demographics and we will help you set your pricing structure based on your unique market.

Income from each studio varies based on many variables, including market size, demographics, efforts made by owners, competency, and economic factors. * During the validation process, you will have the opportunity to speak with Club Pilates owners and ask more specific revenue and income questions. *We provide you with an in-depth model to project your annual expenses, revenues and return on investments.

Yes. During validation you’ll have the chance to talk with current franchisees and tour an operating studio to learn firsthand about their experience.

We pride ourselves on offering extensive, world-class support and training from the minute you sign your agreement. Initially, we have a mandatory, 3-day training course at our corporate office in London. Once you have secured a location, we provide weekly sales and marketing calls in the lead up to your opening as well as one-on-one coaching calls & email communication. We also provide a 3-day General Manager training course and a 3-day Bridge Training course for all Certified Pilates Instructors. Ongoing training available to all franchisees includes weekly National Sales calls, 3 one-on-one sales training calls and constant email communication with the Sales, Retail & Marketing departments.

When you join the Club Pilates family you will receive an operations manual as well as general manager training manual. You will be also be granted access to our online intranet with full access to all creative assets, POS, training modules, library of documents and guides. All of our material and access is designed to help you launch and operate your studio.

The time commitment is completely up to you. Some owners maintain full-time jobs and watch over operations of their studio by fully staffing their studio with a general manager, sales representatives and instructors. Other owners operate their studios as either a full-time or part-time job and staff accordingly. It really depends on your circumstance and can work either way as our semi-absentee model is proven.

Yes. You will be granted an exclusive territory. You can discuss how Club Pilates implements its territory development with our sales team.

We offer the most comprehensive support in real estate scouting and building out your location. We provide start-to-finish build-out coordination including corporate approved layouts, assistance with general construction, interior design, security & technology and manufacturer-direct equipment purchasing.

We will help you determine what areas offer the most viable market and their growth potential as well as offer assistance selecting appropriate sites.

The main competitors you’ll encounter are other fitness clubs and local pilates studios however our proven system, structure, size and unit economics means you can offer best in class facilities, equipment, instruction, scheduling and better pricing. We can also help you evaluate your competition to ensure you stay competitive.

Along with a reduced initial franchisee fee for additional locations and owning a larger portion of your local area’s market, the financial potential as a multi-unit franchisee is significant.

Multi-unit franchisees need the financial capability to establish and build multiple locations over a specific time period in their region; something that can require significant time, funding and human resources.

A master franchisee owns the exclusive rights to sub-franchise the Club Pilates concept within their international geographic region. The master franchisee will replicate the Club Pilates business strategy in order to sell the proven concept to individual franchisees within that region where the designation of territory is established in the same way Club Pilates determines territories across the US.